Group unveils ‘EmpowerHer Campaign’ to promote affordable sanitary pads, sustainable menstrual health

Group unveils ‘EmpowerHer Campaign’ to promote affordable sanitary pads, sustainable menstrual health

The Bays Planet Foundation, non-governmental organisation committed to addressing global social and environmental challenges, has announced the launch of the EmpowerHer Campaign, a project aimed at addressing the critical issue of affordable menstrual hygiene products and policy reform in Nigeria.

The national campaign seeks to empower women and girls by advocating for accessible and affordable sanitary pads while promoting sustainable menstrual health practices and policy changes.

Menstrual hygiene management is a crucial aspect of every woman’s well-being, yet the rising prices of sanitary pads pose significant challenges to accessibility and affordability in Nigeria. EmpowerHer aims to serve as a direct response to this pressing issue, with a mission to ensure that all women and girls have access to hygienic menstrual products without compromising their financial security or health.

The EmpowerHer project highlights the commitment of the Bays Planet Foundation to address menstrual hygiene and climate change simultaneously. By advocating for affordable sanitary pads and sustainable alternatives, the project aims to reduce the environmental impact of disposable pads while empowering women and girls.

The project will employ a multifaceted approach to tackle the challenges faced by women and girls in Nigeria through the following pathways:

  • Advocacy and Policy Reform: EmpowerHer will work closely with policymakers and relevant stakeholders to advocate for comprehensive policies and regulations that address the pricing, quality, and availability of sanitary pads. By bridging the policy gaps, the project aims to ensure affordable and accessible menstrual products for all.
  • Public Awareness and Education: EmpowerHer will conduct extensive public awareness campaigns to debunk stigmas and raise awareness about menstrual health and hygiene. Through workshops, seminars, and community dialogues, the project aims to educate women and girls on the importance of using hygienic menstrual products and proper waste disposal.
  • Sustainable Solutions: The project recognises the environmental impact of disposable sanitary pads and will actively promote sustainable alternatives such as reusable pads and menstrual cups. By encouraging the adoption of these eco-friendly options, EmpowerHer aims to reduce waste and pollution while addressing affordability.
  • Stakeholder Engagement: EmpowerHer will foster collaboration among pad producers, retailers, policymakers, NGOs, and women’s groups to explore innovative approaches that reduce costs, improve accessibility, and ensure the availability of affordable and quality menstrual products.

The Bays Planet Foundation invites potential partners, stakeholders, and concerned individuals to join hands in supporting the EmpowerHer project.

“Together, we can create sustainable change, empower women and girls, promote menstrual health and hygiene, and contribute to a more equitable and inclusive society in Nigeria,” said the project promoters.


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